Raising the Bar

Raising the Bar

Designed the layout of a 100+ page report focused on addressing the inequalities in the healthcare system. The report addresses issues through a holistic framework for advancing health equity and improving care quality, bringing together, in one centralized report, all roles that healthcare plays. To promote the report, conceptualized and designed digital advertising that marketed individual sections and targeted ads focused on chapters specific to the framework and principles of the report.

Raising the Bar is a client of McCabe Message Partners.
Position held at the time of design development: Director, Graphic Design